"Cloverfield" generated an estimated $7.5 million in rentals and sales it's first week out.
The film, which topped out just north of $80 million in U.S. theaters, coasted to an easy victory on the Nielsen VideoScan First Alert sales chart, bumping the previous week's top seller, Fox's "Juno," to No. 2.
Another new release, Universal's "Charlie Wilson's War," debuted at No. 3, followed at No. 4 by Fox's "Alvin and the Chipmunks," still a strong seller in its fourth week in release.
Also bowing in the First Alert top 10 was Warner's "One Missed Call" at No. 7. The remake of the Japanese horror film "Chakushin Ari" pulled in $26.9 million theatrically and came to video with gruesome cover art depicting a mask with screaming mouths as eyes.
In rental venues, "Cloverfield" generated an estimated $7.5 million, according to Home Media Magazine market research. The previous week's top renter, "Juno," held strong its second week in stores, earning an additional $6.9 million to snag the No. 2 spot on the magazine's weekly rental chart.
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